Blogging that Pays: Legit Ways of Monetizing Your Blog

You have set up everything and even published some articles on your blog. So, what next?

You need to start making money out of it.
Unlike the public perception, blogging is not a walk in the park. You need to juggle with many things at the same time otherwise you may end up not earning from it.

You have to focus on publishing high-quality content, bringing traffic to your website and looking for ways to earn meaningful revenue through the blog.

In this article, we are going to concentrate on legitimate ways on how to make money blogging.

1. Affiliate Marketing

In affiliate marketing, you will be required to promote products or services of another business such as an online store.
As a blogger, you will put the links of the affiliate products to your website so that when readers on your blog click them, they will be redirected to the seller’s page.

If one of the visitors on your website clicks the link and purchases the product, you will get a certain percentage of the sale.
With affiliate marketing, ensure that you promote products that are directly related to your blog. Also, promote products that you recommend.
There are many legitimate affiliate programs that you can join and the most popular ones are Amazon and Clickbank.

2. Google Adsense

Google AdSense is another platform that bloggers are using to monetize their blogs.
Here you earn money by displaying ads on your blog.

There are two main ways of earning from AdSense :

  • Earning based on the impressions: Here you will be paid depending on the page views that an ad gets
  • Based on the clicks: You will be paid for every click than an ad on your blog gets.

Google AdSense has its way of ensuring that the impressions and clicks are genuine as some bloggers may opt to generate artificial clicks.
As you can see, AdSense is a game of numbers. Getting more visitors increases your chance of earning more revenue.

3. Selling Courses

You have decided to blog about a particular topic because you are an expert in that field.
You can utilize your expertise to design an online course which you will sell to people.

The course can be availed in packages to your customers through emails.

For instance, if your blog is about internet marketing, you can design a course about basic internet marketing.
If you are a writer, create and sell a writing course.

Ensure that you give a high-quality product that will be valuable to buyers.

4. Email Marketing

Successful bloggers are utilizing the power of email marketing to earn revenues.
To be successful with this revenue stream, you must build an active email list.

Encourage readers to subscribe to your blog to receive regular updates about your blogs. As more of them do so, you will be slowly building your email list.
Keep engaging them through their emails.
You can be paid to promote products belonging to other businesses.
Email marketing tools such as Aweber can help you to implement this technique.

5. Paid Reviews

Do you know that you can earn some good money by simply writing product reviews on your blog?

However, this approach is very different from other websites that focus on publishing reviews for affiliate links.
Here you will concentrate on products that are directly connected to your niche.

You must connect with the company then agree on the rates to that you will be paid for the review.
You will mainly highlight the brighter side of the products so that your readers will be enticed to buy it.

6. Sponsored Posts and Banners

Even without affiliate marketing or ad networks, some bloggers are still marketing other people’s products.

This is achieved through sponsored blog posts and banners.

One major disadvantage of an ad network is you don’t have full control on which ads should appear on your blog.
Some visitors may not be happy with the ads and may end up activating ad blockers.
In doing so, your revenue stream will automatically take a deep slump.

A sponsored post is an indirect way of promoting a product.
The post will describe the features of the product and even include a link to the company’s page.

Add some creativity that will encourage the reader to go through the whole post and even take action.
Before publishing such a post, conduct a through research about the company including its target audience.

If a good percentage of your blog readers are likely to use the company’s product, go ahead and sign a sponsorship deal.

With such posts, you need to be ethical and indicate that this is a sponsored post.

Banner ads work like sponsored posts. Here you agree with a sponsoring company to place a banner advertising their business on your blog.

You will position the banner at a strategic point of your blog where your visitors can see.

The sponsors will pay for the time that the banner will be on your website.

7. Consultation and coaching services

Blogging about some technical areas is a sign that you are an expert in that field.
You can offer consultation services to people who are planning to venture into that field.

If they are based in a local area, you can meet them physically, but for others, you can organize meetings
through Skype.

You can also organize paid Webinars where you interact with your audience through live videos.

If you have established a good reputation in your field, you will attract a big audience that will be willing
to pay.


Blogging is a lucrative career, especially when you do it right.

With these tips, you will be able to monetize your blog and earn good revenue out of it.

However, you should forget about recording an overnight success.

These tips are not get-rich-quick schemes, but instead, they require time, patience and dedication.

In some of them such as AdSense, you must abide by the rules otherwise your website can be blacklisted from the service.

You also don’t need to use all of them. Just pick the ones that you can easily manage.